CORPORATE SOCIAL RESPONSIBILITY
The Artist Campaign
While creating this globally demanded product, we attempt our best to uplift the rural lives and preserve the rich old crafts of India.
We really work hard to uplift the rural artists who have been suffering due to mass machine made productions and in addition their traditional art skills and heritage craft forms have also been diminishing. Currently we are working on "The Artist Campaign" wherein we're putting together a collection of jewellery, scarves and home decor products hand made by different kind artists and some of these artists are awarded by the government too. This campagin will be agressively promoted on our social media platforms to create awareness. These artists might be award winning but they still don't get the recognition or income they deserve.